---
title: "Kalpana pricing"
description: "Credit pricing for bulk creative production, in rupees for India and US dollars everywhere else. One image is one credit, previews are free."
url: https://kalpana.one/pricing
---

# Kalpana pricing

## Facts
- Two price lists: customers in India pay in Indian rupees (INR, excluding GST) and everyone else pays in US dollars (USD). Every price below gives both.
- Every plan gets every feature; plans differ in render credits, seats, workspaces, storage, batch size, batches running at once and support (priority support on Scale).
- Growth 1,000 credits: ₹1,500 in India, $20 elsewhere a month; 2 seats, 1 workspace, 10 GB storage, 250 jobs per batch, 1 batch running at once per workspace (further batches queue).
- Growth 2,500 credits: ₹3,000 in India, $40 elsewhere a month; 2 seats, 1 workspace, 10 GB storage, 600 jobs per batch, 1 batch running at once per workspace (further batches queue).
- Growth 5,000 credits: ₹5,500 in India, $65 elsewhere a month; 4 seats, 2 workspaces, 10 GB storage, 1,250 jobs per batch, 1 batch running at once per workspace (further batches queue).
- Scale 10,000 credits: ₹10,000 in India, $110 elsewhere a month; 10 seats, 5 workspaces, 100 GB storage, 2,500 jobs per batch, 2 batches running at once per workspace (further batches queue).
- Scale 20,000 credits: ₹19,000 in India, $205 elsewhere a month; 15 seats, 8 workspaces, 250 GB storage, 3,000 jobs per batch, 3 batches running at once per workspace (further batches queue).
- Scale 30,000 credits: ₹27,000 in India, $290 elsewhere a month; 20 seats, 12 workspaces, 500 GB storage, 3,000 jobs per batch, 3 batches running at once per workspace (further batches queue).
- Scale 40,000 credits: ₹35,000 in India, $375 elsewhere a month; 25 seats, 15 workspaces, 750 GB storage, 3,000 jobs per batch, 3 batches running at once per workspace (further batches queue).
- Top-ups: 1,000 render credits ₹1,800 in India, $25 elsewhere; 5,000 render credits ₹8,000 in India, $90 elsewhere; 100 AI credits ₹300 in India, $4 elsewhere.
- Add-ons, bought in the app, monthly: Extra seat ₹500 in India, $7 elsewhere; Extra workspace ₹1,000 in India, $15 elsewhere; +50 GB storage ₹500 in India, $7 elsewhere; +250 GB storage ₹2,000 in India, $30 elsewhere.
- One image = 1 render credit at any size; video or GIF = 1 credit per second up to 1080p, scaled by pixel count above that (4K = 4 credits per second). Credits are charged only when a creative finishes. Previews, validation and failed rows are free.
- AI credits are sold separately, never included in plans: expand 1 AI credit, prompt edit 2.
- Plan credits are a monthly amount; unused plan credits do not roll over. Render and AI top-up packs can be bought without a plan.
- 100 free render credits once on signup (100 jobs per batch, 1 batch running at a time). No card needed.
- Payments via Dodo Payments (merchant of record), with business invoices including GSTIN or VAT number.

## Credits

**What is a credit?**
Kalpana has two balances. Render credits pay for finished images, GIFs and videos. AI credits pay for AI tools: expand and prompt edits. Each is used only for its own kind of work.

**How many credits does an image cost?**
One render credit per finished image, at any size and in any format: PNG, JPG or WebP.

**How many credits does a video or GIF cost?**
One render credit per second up to 1080p, rounded up. Above 1080p the cost grows with the pixel count: 1440p costs about 1.8 times as much and 4K four times as much. A 10 second 4K video is 40 credits. Frame rate does not change the price, only length and resolution do. Videos can be up to 30 seconds long.

**What is free?**
Previews, validation and failed rows. Credits are used only when a creative finishes rendering, so you can preview and validate every row without cost, and a row that fails is never charged.

**What happens when I run out?**
Kalpana checks your balance before a batch runs, so it never starts a batch you cannot finish. Buy a render or AI top-up in the app at any time, which adds to your balance without changing your plan, or move to a larger credit tier. Then run the batch again.

**How do AI credits work?**
They are not included in plans. You buy them in packs of 100, for ₹300 or $4, so you only pay for the AI work you use. Expanding an image or editing it from a prompt uses 1 AI credit, charged only when the result is ready.

**Do unused credits roll over?**
No. Each plan gives you a fresh monthly amount of render credits. Top-up packs are for months that need more.

**How do top-up packs work?**
You can buy them with or without a plan. Render and AI credit packs stay on your account across plan changes.

## Plans and teams

**Are the free credits monthly?**
No. You get 100 render credits once, when you sign up, to try Kalpana on your own catalog. The trial allows 100 jobs per batch and 1 batch running at a time.

**Is there a limit on batch size?**
Batches are sized for fair use, and the size grows with your plan: a quarter of your monthly credits up to 3,000, from 250 jobs per batch on the smallest Growth tier to 3,000 on Scale. Each rendered output is one job, so a campaign feed with 100 products and 4 templates is 400 jobs. Larger runs are split into several batches. If your catalog needs bigger single batches, email support@kalpana.one with your plan and typical run size and we will raise the limit for your organisation.

**How many batches can run at once?**
As a fair-use guide, per workspace: 1 on Growth, 2 on the first Scale tier and 3 from 20,000 credits up. If a workspace is already at its limit, the next batch waits in a queue and starts when one finishes. Teams on separate projects use separate workspaces, so they never wait for each other.

**What counts as a seat?**
Every member of your organisation, including pending invitations. When your seats are full, you can't invite anyone new until you add seats or free one up.

**Why would I want more than one workspace?**
Workspaces keep brands or clients apart. Each has its own templates, assets, connections and member roles, while credits are shared across the organisation.

**Can I add seats, workspaces or storage without changing plan?**
Yes. Buy extra seats, workspaces and storage from billing in the app. They are added to your plan each month until you remove them.

**Do all plans get every feature?**
Yes. Every plan gets every feature and integration, and so do the 100 free credits you start with. Plans differ in credits, seats, workspaces, storage, batch size, batches running at once and support: Scale gets priority support. Organisation-level roles for billing and administration are separate from the five workspace roles.

**Do you offer larger plans?**
Yes. For more than 40,000 credits a month, more seats or custom terms, email support@kalpana.one.

## Billing and invoices

**Who processes payments?**
Payments are handled by Dodo Payments, our merchant of record. Dodo is the seller on your invoice and takes care of payment processing and sales tax.

**Can I get an invoice in my company's name?**
Yes. At checkout, choose to buy as a business and enter your company's legal name and tax ID, such as a GSTIN or VAT number. The invoice shows your business details.

**Are taxes included in the price?**
Prices are shown before tax. GST, VAT or sales tax is worked out at checkout for your location and listed on your invoice.

**Why are prices different in India?**
Customers in India pay in rupees, excluding GST, and everyone else pays in US dollars.

**Can we pay by invoice or bank transfer?**
For enterprise plans, yes. Email support@kalpana.one and we will set it up.